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“One of our goals this semester is to build the image of and word-of-mouth about BTM,” said senior BTMM student Sasha White. While last year the label centered on signing and recording its first artists, this year’s push is on building the label’s brand. They benefit from the accomplishments of their predecessors and leave behind their own contributions for their successors - exactly as Levinson and Klotz have planned it. “There is a premium placed on talent found in our own backyard.”Įach semester, new students work at the label as part of the class. “We’re always on the lookout for Temple artists,” said Levinson. The label also redesigned its website and started YouTube and iTunes channels, giving it the ability to distribute music worldwide.īell Tower Music offers the same services as any commercial label - recording, production, distribution and promotion - but is unique in its focus on finding talent in the Temple community. Shine's bass player, Ken Shumski, is a BTMM alumnus. The label signed Danny Janklow, a gifted jazz saxophonist and Boyer College of Music and Dance student, and Sonni Shine and the Underwater Sounds. Last semester Bell Tower Music (BTM) bore its first fruits outside of the classroom. Levinson took a concept that had been brewing for years - a Temple-based record label - and forced it into reality with the help of Jack Klotz, Jr., assistant professor of broadcasting, telecommunications and mass media (BTMM). The Grammy-winning music producer teaches 'Advanced Topics of Media and Telecommunications,' a School of Communications and Theater course focused on music production and recording.

Belltower records for free#

Such access is even more critical when the students are aspiring to work in an area as chaotic as the music industry, a field that has undergone radical change since it became possible to download music for free online.Įnter Aaron Luis Levinson and Bell Tower Music.

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There’s no better way to uncover valuable bits on where the jobs are and how to get hired. Learning the ropes from an industry insider is an experience Temple students enjoy across the university - a successful entrepreneur teaches Fox students, a renowned sculptor works with Tyler students and an Inquirer reporter trains journalism students. Students in Temple's 'Advanced Topics of Media and Telecommunications' class hone their engineering skills while working on real-life projects developed for the university's record label, Bell Tower Music.